Placing an advertisement in the newspaper or a magazine?

Take a minute to page through and study the advertisements that others are using. Now how can you make your ad stand out? When people are reading a magazine or newspaper you have only seconds for them to notice your ad. If there are heavy borders around all the ads you see, make your ad without borders. Is everything in color? Make yours black and white. If everything is in black and white run a color ad. Perhaps try running the ad upside-down!!   MAKE YOUR AD STAND OUT FROM THE REST SO IT WILL BE NOTICED!