Showing posts with label Blog Talk Radio. Show all posts
Showing posts with label Blog Talk Radio. Show all posts
Sunday, July 6, 2008
Blog Nut Toolbar the Internet Business Best Friend
Blog Nuts Kathy Paquette and Linda Hoy On Google Me Talk Radio
Tuesday, June 24, 2008
Write Effective Free Advertising for Your Online Business Branding
Free advertisement branding requires some marketing skill. A lot of creativity and knowledge goes into designing an effective free advertisement. In order to write effective free advertising for your online business and increase sales, you need to gain some essential knowledge. I not knocking Yahoo here but what do you see first when you search Yahoo. Sales,
Now lets really think about Google. When some goes to Google to search they are searching for specific, they know what they are looking for. Now when you open a browser and type www.Google.com do you see any sales, news, and music? No, you see Google logo or a special logo for that day.
When it comes to writing free classifieds you have to put your minds eye to attract Google users. Not a Yahoo catalog shopper. So your subject line has to be attractive and grab the attention of the people who are searching. So think about it. Which subject line would attract you?
- Best Home Based Business Advertising
- If This Doesn’t Work For You, NOTHING WILL!
Take a look at number 2 what draws you attention. Look at number 1 is just a bland, burned out subject line. I see this subject line at least 100 plus, a day in one form or another. Let go back to number 1, when a person reads this what are they thinking. This may, could, will or work for me and then the punch line NOTHING WILL! These two words have a powerful attraction. Because when someone reads this it tell there brain that this very important for them to read more.
So when writing effective free adverting for your business, be bold, be different, be POWERFUL. In my next post I will take you step by step in constructing your advertisement body.
Sunday, May 18, 2008
Success is your focus.
Another key to successful CRR is the ability to build relationships while taking care of business. Here are some ideas for you: don’t make people feel invisible, always maintain good eye contact, remember, you can’t smile enough on the telephone or in person, to stay connected ask people who get your voice mail message to leave their e-mail address and telephone number, watch your body language, buy a notebook to record all your relationship building ideas, only do dog and pony shows if your client needs a dog and pony, add the words “for you” to the end of your sentences, every four months record your end of your telephone calls to improve the quality of your calls, always take notes to demonstrate that you care and you are listening, and always take the time to say “Thank you” to everyone who contributes to your success.
Passion is the powerful attributes for successful business owners.
Get excited about your work. If you don’t like it, change it. Your life is too important and too short, to waste it doing something you hate doing. Be yourself and avoid trying to imitate somebody else. Have an attitude of gratitude. Say “thank you” often. That kind gesture will make someone’s day a better one and you will feel the success that you have help someone else have a great day.
Enthusiasm is contagious. Enthusiasm is an acquired quality and it’s free! Go out and get some, if you’re running low. If you want to take your business to the next level learn to do the unthinkable. Never saying “I’ve always done it this way.” Never follow the crowd. Take a new and different path to solve old client problems. The old way may not be the better way. Don’t let “good enough” be good enough.
If your success becomes to comfortable, it’s time to change. Always aim higher and you’ll be rewarded handsomely. Being SUCCESS is no small task, especially when the client is doing the evaluation. If you dare to be different, strive to be effective, and are attentive to your clients’ needs, you too can be SUCCESS.
In closing, Customer Relationship and Retention is not a challenge it is a way of life for any business person and it all comes down to this. When you do the right things for clients with the right motives, there’s no limit to what the Client will do in for you. Take everyday as a gift and enjoy opening it. Because you never know what you will find when you mind is set for SUCCESS.
Passion is the powerful attributes for successful business owners.
Get excited about your work. If you don’t like it, change it. Your life is too important and too short, to waste it doing something you hate doing. Be yourself and avoid trying to imitate somebody else. Have an attitude of gratitude. Say “thank you” often. That kind gesture will make someone’s day a better one and you will feel the success that you have help someone else have a great day.
Enthusiasm is contagious. Enthusiasm is an acquired quality and it’s free! Go out and get some, if you’re running low. If you want to take your business to the next level learn to do the unthinkable. Never saying “I’ve always done it this way.” Never follow the crowd. Take a new and different path to solve old client problems. The old way may not be the better way. Don’t let “good enough” be good enough.
If your success becomes to comfortable, it’s time to change. Always aim higher and you’ll be rewarded handsomely. Being SUCCESS is no small task, especially when the client is doing the evaluation. If you dare to be different, strive to be effective, and are attentive to your clients’ needs, you too can be SUCCESS.
In closing, Customer Relationship and Retention is not a challenge it is a way of life for any business person and it all comes down to this. When you do the right things for clients with the right motives, there’s no limit to what the Client will do in for you. Take everyday as a gift and enjoy opening it. Because you never know what you will find when you mind is set for SUCCESS.
Saturday, May 17, 2008
So why is the Client Important?
So why is the Client important? Because the people that have bought from you now trust you more, as a result they will deal with you again and again. The more they trust you, the more open the relationship will evolve over time.
So the next step here is to build trust and the best way to do this is say “Thank You”.
I mean more than that automated 'thank you' at the cash register. I mean a personal thank you, something that shows your Client that you do appreciate them. One of the first ways you can do this is by sending your Client a thank you letter after they have purchases from you.
Well, there you have it, this simple one page letter that thanks your Client and encourages them to come back and opens the door for future business.
Will sending a letter to your Client really work? Sure it will. After all, when was the last time you received a thank you letter for spending money? I have only received a very few thank you letters and I remember all of them vividly. Send one to your customers and they'll remember it and you too. Try this, it works!
So what does the question “How can I help” have to do with Client relationship? Did you think about it? Offering help shows that client that you care about there business or even them. The client may decline your help but the client will always remember you making the offer to help. This builds trust and build the relationship.
Watch for my next blog post and learn the Power of CRR.
So the next step here is to build trust and the best way to do this is say “Thank You”.
I mean more than that automated 'thank you' at the cash register. I mean a personal thank you, something that shows your Client that you do appreciate them. One of the first ways you can do this is by sending your Client a thank you letter after they have purchases from you.
Well, there you have it, this simple one page letter that thanks your Client and encourages them to come back and opens the door for future business.
Will sending a letter to your Client really work? Sure it will. After all, when was the last time you received a thank you letter for spending money? I have only received a very few thank you letters and I remember all of them vividly. Send one to your customers and they'll remember it and you too. Try this, it works!
So what does the question “How can I help” have to do with Client relationship? Did you think about it? Offering help shows that client that you care about there business or even them. The client may decline your help but the client will always remember you making the offer to help. This builds trust and build the relationship.
Watch for my next blog post and learn the Power of CRR.
Monday, May 12, 2008
Customer Relationship and Retention
The client relationships must be the heart of every business. All of us know what ROI (Return on investment) is all about. Now let’s discuss how CRR (Customer Relationship and Retention) works.
One of the largest challenges to overcome for off or online businesses is sell, sell, sell, sell, sell, and sell mentality. The other thing I see and hear is poor closing techniques with little or no follow up and no long term relationship retention established after the sale is closed. This is a failure point with most online businesses when they fail to recognize the value of a Client.
Every Client has a value to you and your business. What is the one thing now that you could start, stop, or change that would have a dramatic impact your client relationships retention? This is an excellent question and I hope you would take a moment and really consider your answer. Yes sometimes it takes a great deal of effort and an extraordinary amount of energy to close “a big deal” but what happens after the deal is closed. How do you turn this new relationship into a long term Client?
First, never forget, it may take even more effort and energy, to keep the business after you win it. It takes courage to get the business and creativity and imagination to retain it. Now let’s set you mind to never forget this word SUCCESS and all that means. To be success, success is to be grand, impressive, outstanding, excellent, remarkable, and even unforgettable.
Many business owners have not set there mindset in terms of SUCCESS. They walk around doing a great imitation but they don’t walk the walk and talk the talk. It doesn’t take much to leap from the ordinary to the extraordinary, but it does take effort. It’s all about leaving a great first impression, not merely a good one. It’s about delighting your clients, not just satisfying them, and being unforgettable.
It is about rising above the entire crowd, not being lost in it. It’s about speaking SUCCESS and breathing it. Here are some ideas for you on how have a SUCCESS mindset for Client Relationship Retention.
One of the largest challenges to overcome for off or online businesses is sell, sell, sell, sell, sell, and sell mentality. The other thing I see and hear is poor closing techniques with little or no follow up and no long term relationship retention established after the sale is closed. This is a failure point with most online businesses when they fail to recognize the value of a Client.
Every Client has a value to you and your business. What is the one thing now that you could start, stop, or change that would have a dramatic impact your client relationships retention? This is an excellent question and I hope you would take a moment and really consider your answer. Yes sometimes it takes a great deal of effort and an extraordinary amount of energy to close “a big deal” but what happens after the deal is closed. How do you turn this new relationship into a long term Client?
First, never forget, it may take even more effort and energy, to keep the business after you win it. It takes courage to get the business and creativity and imagination to retain it. Now let’s set you mind to never forget this word SUCCESS and all that means. To be success, success is to be grand, impressive, outstanding, excellent, remarkable, and even unforgettable.
Many business owners have not set there mindset in terms of SUCCESS. They walk around doing a great imitation but they don’t walk the walk and talk the talk. It doesn’t take much to leap from the ordinary to the extraordinary, but it does take effort. It’s all about leaving a great first impression, not merely a good one. It’s about delighting your clients, not just satisfying them, and being unforgettable.
It is about rising above the entire crowd, not being lost in it. It’s about speaking SUCCESS and breathing it. Here are some ideas for you on how have a SUCCESS mindset for Client Relationship Retention.
Google Wants to Facebook Friend You and Much More
This is some Great News!!!
Time Magazine "Google Wants to Facebook Friend" as reported by JOSH QUITTNER
"Upping the stakes in its ongoing battle with the popular social network, Google announced today that it was getting into the "social plumbing" business — giving every website a way to add a limitless number of applications and a means for those sites' users to communicate among themselves. Read More"
Time Magazine "Google Wants to Facebook Friend" as reported by JOSH QUITTNER
"Upping the stakes in its ongoing battle with the popular social network, Google announced today that it was getting into the "social plumbing" business — giving every website a way to add a limitless number of applications and a means for those sites' users to communicate among themselves. Read More"
Welcome to the social mess, a good mess with results?
CnetNews.com Posting by Caroline McCarthy really sound promising. Caroline reports
"Google Friend Connect, Facebook Connect, MySpace Data Availability, OpenID, DataPortability: Managing a bunch of different log-ins and passwords suddenly seems easy and straightforward.
Within a matter of days, some of the biggest names on the Web announced new projects that all have a roughly similar aim of making it possible for Web users to have a single social-media identity across the Internet--"data portability," as the general term has come to be known. MySpace.com was first out of the gate with the announcement of Data Availability, a way for members of the News Corp.-owned social network to share their profile data with partner sites including eBay, Yahoo, and Twitter. The next day, Facebook launched Facebook Connect, an extension of its developer API so that third-party sites can incorporate Facebook authentication and user identities." Read More
"Google Friend Connect, Facebook Connect, MySpace Data Availability, OpenID, DataPortability: Managing a bunch of different log-ins and passwords suddenly seems easy and straightforward.
Within a matter of days, some of the biggest names on the Web announced new projects that all have a roughly similar aim of making it possible for Web users to have a single social-media identity across the Internet--"data portability," as the general term has come to be known. MySpace.com was first out of the gate with the announcement of Data Availability, a way for members of the News Corp.-owned social network to share their profile data with partner sites including eBay, Yahoo, and Twitter. The next day, Facebook launched Facebook Connect, an extension of its developer API so that third-party sites can incorporate Facebook authentication and user identities." Read More
Sunday, May 11, 2008
Starting Good Business Relationships
"When I hear one of my clients say “Today was a tough day” I always follow up with this question, "How can I help?"
Really think about this question “How can I help” So what does this have to do with customer relationship, sales and marketing?
Now before we get into understand this we have to change our mindset. The change is every customer is really a Client. The title “Client” demand respect in today’s business world. Thesaurus.com defines the word Client “One who buys goods or services.” A customer is defined in the say way. However, let me ask you this. How does it feel when someone refers to you as a Client? It places importance. Where if you are a customer there really is no feeling of importance. I know it’s all comes down to semantics’ but changing your mindset will project to the Client that they are important to you and your business and is the first building block of any relationship.
The first step in any business relationship is to start a relationship. The biggest problem with most business owners today is that they do not start a client relationship. They just make a sale and go on to the next money source forgetting about the client and the relationship which was just started. See this relationship is very important. Why? Because statistics show that it can be as much as ten times easier to market and sell something to someone that has bought from you before, than selling something to a stranger.
Watch for the next blog post for the answer to "How can I help?" and to here open discussion listen to My VM Team Talk Radio
Really think about this question “How can I help” So what does this have to do with customer relationship, sales and marketing?
Now before we get into understand this we have to change our mindset. The change is every customer is really a Client. The title “Client” demand respect in today’s business world. Thesaurus.com defines the word Client “One who buys goods or services.” A customer is defined in the say way. However, let me ask you this. How does it feel when someone refers to you as a Client? It places importance. Where if you are a customer there really is no feeling of importance. I know it’s all comes down to semantics’ but changing your mindset will project to the Client that they are important to you and your business and is the first building block of any relationship.
The first step in any business relationship is to start a relationship. The biggest problem with most business owners today is that they do not start a client relationship. They just make a sale and go on to the next money source forgetting about the client and the relationship which was just started. See this relationship is very important. Why? Because statistics show that it can be as much as ten times easier to market and sell something to someone that has bought from you before, than selling something to a stranger.
Watch for the next blog post for the answer to "How can I help?" and to here open discussion listen to My VM Team Talk Radio
Friday, May 9, 2008
Facebook to open the gates
This is a excellent article from CNetNews.com on May 9, 2008
"Facebook to open the gates with 'Facebook Connect' by Caroline McCarthy"
"Social network Facebook announced Friday the debut of Facebook Connect, a new technology for members to connect their profile data and authentication credentials to external Web sites. It makes the company the latest major Web site to embrace the concept of data portability.
The formal announcement was made through a post on Facebook's developer blog by senior platform manager Dave Morin, who has been one of the company's most visible evangelists in the developer community over the past year. Facebook Connect will launch within the next few weeks." Read more about this.
Let me know what you like about this by leaving a comment.
"Facebook to open the gates with 'Facebook Connect' by Caroline McCarthy"
"Social network Facebook announced Friday the debut of Facebook Connect, a new technology for members to connect their profile data and authentication credentials to external Web sites. It makes the company the latest major Web site to embrace the concept of data portability.
The formal announcement was made through a post on Facebook's developer blog by senior platform manager Dave Morin, who has been one of the company's most visible evangelists in the developer community over the past year. Facebook Connect will launch within the next few weeks." Read more about this.
Let me know what you like about this by leaving a comment.
Tuesday, April 22, 2008
Jim Killeen, Director www.GoogleMetheMovie.com Interview
Jim Killeen adventure through the search engines of GOOGLE to the far corners of the Earth have given him a knowledge one can only obtain throughout the journey.
Computers are now a focus of our daily lives rather than an addition to the tasks we perform each day. Strictly checking our occasional emails has become a thing of the past. Bringing the computers out of the den and into the main living area of the home for researching information, watching videos and sometimes gathering advice on the many websites available through the world-wide web. GOOGLE has produced the greatest impression and has enabled web users to connect, seek, and ultimately locate each other.
GOOGLE Me The Movie, Jim Killeen, and Blog Talk Radio are merging together for a one night event on GOOGLE Me Talk Radio! Thursday night April 24th at 8pm ET. Replay of the Google Me Talk Radio are now available for your listening. This will be an exciting evening with the host of GOOGLE Me Talk Radio, Jim Cobb host and The GOOGLE Me Man with the plan, Jim Killeen. Be sure to spend some time at www.GoogleMeTheMovie.com for the entertaining evening.
Thanks for your time,
Jim Cobb - Google Me
Thanks for your time,
Jim Cobb - Google Me
Sunday, April 6, 2008
CEO of "YOU Step by Step Part 1
Now we are going to really start digging into branding “You”. So I don’t want to overwhelm you with a 30 page blog post. I would like to take you step by step through understanding more about branding and most of all BRANDING YOU.
Fortune 500 Companies understand the importance of brands. Today, with the emergence of the Google Me Revolution of the Individual, you have now branding “YOU”. Here's what it takes to be the CEO of “YOU”.
Except is...your mind is branded in today’s world.
That cross-trainer you're wearing, one look at the distinctive swoosh on the side tells everyone you got branded. That cardboard coffee cup you're carrying, yea, you're a Starbucks Venti Caffe’ Americano! Your Tee shirt has a distinctive Champion "C" on the sleeve, the blue jeans you are wearing with the prominent Levi's rivets, the watch with the Rolex icon on the face and back cover, your laptop computer with the Apple on the on the outer case cover, and when you open what do you see…… the Branding. I could spend the next month doing post to www.askjimcobb.blogspot.com every minute, hour, and day and still not reach all of the “Branding Triggers” that are deeply embedded into your branded mind.
You're branded, you have been branded, and your mind is branded. Now….
It's time for us to take a lesson from the big brands, a lesson that's true for anyone who's interested in what it takes to stand out and prosper in the new world of “Branding YOU”.
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of YOU: To be in business today, our most important job is to be head marketer for the brand called YOU.
It's very simple, think about it - - let take a look at your mind branding triggers.
Smell - - A very evocative sense in our memories. Everything has a smell and the mention of that sense in connection with a memory almost always makes connections. Think about when you drive by a bakery or even when you were a child and waking up in the morning and the smell of breakfast coming from the kitchen. How did that make you feel.
Sound -- Helps form the background of all the important places where we live and work. Invoking these sounds in the branding process can greatly enhance the minds ability to mentally create an experience using sounds.
Taste - - This one is the easiest. Is much like sound and smell. Now branding the experience of tasting it, the smell of the bacon frying in the kitchen or even the sound of it frying.
Touch - - A full body experience. Beyond the apparent uses of touch you can use the more subtle uses, like when your mother picked you up from sleep or your first hint that the hot water in the shower was running out just as your hair was filled with shampoo.
Sight - - Now this is the powerful one…this one everyone remembers. Look how Television, Radio, Print advertising uses your sight to brand your mind.
Senses can be great fun to use in branding. Experiment with using one or all the senses in branding YOU. Really think about it. Visualize it, now put it to paper.
Now I want to stop so you can focus on this. Really trigger your minds triggers. The more clearly the reader, prospect, customer, client, and person can see where you are, when you are, and who you are within YOU branding, the more clearly they can identified YOU. Now you will create a “Mind Trigger” of YOU.
Your comments and back links are appreciated. Thanks for your time and make sure to come back to continue this series of blog post on the “CEO of YOU”.
Thank you for your time,
Jim Cobb - Google Me
Fortune 500 Companies understand the importance of brands. Today, with the emergence of the Google Me Revolution of the Individual, you have now branding “YOU”. Here's what it takes to be the CEO of “YOU”.
Except is...your mind is branded in today’s world.
That cross-trainer you're wearing, one look at the distinctive swoosh on the side tells everyone you got branded. That cardboard coffee cup you're carrying, yea, you're a Starbucks Venti Caffe’ Americano! Your Tee shirt has a distinctive Champion "C" on the sleeve, the blue jeans you are wearing with the prominent Levi's rivets, the watch with the Rolex icon on the face and back cover, your laptop computer with the Apple on the on the outer case cover, and when you open what do you see…… the Branding. I could spend the next month doing post to www.askjimcobb.blogspot.com every minute, hour, and day and still not reach all of the “Branding Triggers” that are deeply embedded into your branded mind.
You're branded, you have been branded, and your mind is branded. Now….
It's time for us to take a lesson from the big brands, a lesson that's true for anyone who's interested in what it takes to stand out and prosper in the new world of “Branding YOU”.
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of YOU: To be in business today, our most important job is to be head marketer for the brand called YOU.
It's very simple, think about it - - let take a look at your mind branding triggers.
Smell - - A very evocative sense in our memories. Everything has a smell and the mention of that sense in connection with a memory almost always makes connections. Think about when you drive by a bakery or even when you were a child and waking up in the morning and the smell of breakfast coming from the kitchen. How did that make you feel.
Sound -- Helps form the background of all the important places where we live and work. Invoking these sounds in the branding process can greatly enhance the minds ability to mentally create an experience using sounds.
Taste - - This one is the easiest. Is much like sound and smell. Now branding the experience of tasting it, the smell of the bacon frying in the kitchen or even the sound of it frying.
Touch - - A full body experience. Beyond the apparent uses of touch you can use the more subtle uses, like when your mother picked you up from sleep or your first hint that the hot water in the shower was running out just as your hair was filled with shampoo.
Sight - - Now this is the powerful one…this one everyone remembers. Look how Television, Radio, Print advertising uses your sight to brand your mind.
Senses can be great fun to use in branding. Experiment with using one or all the senses in branding YOU. Really think about it. Visualize it, now put it to paper.
Now I want to stop so you can focus on this. Really trigger your minds triggers. The more clearly the reader, prospect, customer, client, and person can see where you are, when you are, and who you are within YOU branding, the more clearly they can identified YOU. Now you will create a “Mind Trigger” of YOU.
Your comments and back links are appreciated. Thanks for your time and make sure to come back to continue this series of blog post on the “CEO of YOU”.
Thank you for your time,
Jim Cobb - Google Me
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